The Client
Peace House
the challenge
How we rebranded and relaunched a powerful nonprofit serving survivors of interpersonal violence
INDUSTRY
Nonprofit
objective
Rooted in Care, Reimagined for Connection.
Based in Park City, Peace House is a trusted shelter and service provider with over 30 years of experience in supporting survivors and helping to end interpersonal violence and abuse. Our team worked with Peace House to refresh their branding and messaging with the goal to better capture the full scope and impact of their organization.
We sought to create a brand that was welcoming to survivors, donors, and community members alike. For their website, we worked to make it more user friendly and ensured that their visual identity aligned with the significance of their work.
SOLUTION
A Brand of Safety, Healing, and Hope
Through working closely with the Peace House team and board members, we were able to hone in on their brand personality, scope of services, and mission. We helped Peace House evolve, creating a refreshed brand that reflects their enduring commitment to survivor safety and showcases elements symbolizing light, flight, and freedom, and the hope for transformation and self-determination. With this brand, we designed and developed a new website that better captured and communicated their full scope of work and impact.
Throughout this work, we kept survivors at the center, ensuring that Peace House remained a safe harbor for the community.
from the client
"Thank you so much for everything—the website and brand are in perfect alignment with the direction the organization is going. It has been a wonderful process, and you and your team have been so attentive and helpful."
—ERIKA CARLSON, DIRECTOR OF MARKETING AND COMMUNICATIONS
